The software giant, Microsoft has unveiled a resigned MSN portal, which is optimized for mobile phones. The company’s new portal MSN offers news, sports information, entertainment features and access to services like e-mail, search, maps and instant messaging all on one page.
The new platform detects the handset and optimizes the site for that device, adjusting things like font sizes for different screens, as users access the portal.
According to Sterling Market Intelligence and Opus Research, it is expected that number of US mobile Internet users will become triple to 110 million in 2011 from the current 32 million.
While according to Microsoft’s official report, the company will not place advertising on the portal right away but it is expected to have either banner, text or click-to-call ads in place this year.
Phil Holden, Microsoft’s director of mobile Web services, said,
We firmly believe there is an inflection point here. There’s a new battle, a new frontline developing on the mobile phone.
Image Credit: Digit Futuristic
Via: WASHINGTON POST
